Here at GrowCommerce, the retail summit for mastering digital acquisition and retention, we’ve been working hard to make this year’s conference the best one yet. With an updated format and a new advisory board we’re excited for July 20th to roll around.
Like in 2016, industry veterans and connectors Scott Silverman, Allan Dick and Veronika Sonsev are running the this year’s GrowCommerce. Together, they have 50 combined years of retail industry experience. Scott is the former Executive Director of Shop.org (where he co-invented the term “Cyber Monday”) and now organizes over 40 digital marketing networking events annually. Allan is the former CMO of IR400 retailer VintageTub.com and has 15+ years of digital conference planning experience. Veronika Sonsev founded and sold inSparq, and has since been advising and consulting for retail technology companies as partner at Chameleon Collective. In addition to their leadership, they’ve signed on a new advisory board to help pick hot topics and offer expertise. The advisory board consists of a diverse group retail execs and trailblazers:
Amy Africa- CEO, Eight by Eight
Amy McManus, VP, E-Commerce, Kate Spade
Bob Buch, SVP, Social, Rakuten Marketing
Charlie Cole, Chief Digital Officer, Tumi
Dave Cost, VP of eCommerce & Digital Marketing, Rainbow
Emily Hickey, OnTapp Media
Jon Mandell, VP, Marketing and Customer Experience,1800FLOWERS.COM
Lev Peker, CMO, Adorama
Ryan Craver, SVP Emerging Brands, Licenses & Digital Strategy, Lamour
Scott Ableman, formerly CMO, The Great Courses
Shawna Hausman, EVP, Ecommerce & Digital Marketing, Mission
With their guidance, we’ve also decided to format the conference differently this year with the inclusion of tracks based on core marketing practices. The 2017 tracks offered will be: Acquisition Marketing Tactics, Content and Social, Customer Experience for Acquisition, Loyalty, Attribution & Measurement, and Amazon & Other Marketplaces. GrowCommerce is dedicated to delivering an event chock-full of information that leaves retailers and attendees alike brimming with solutions. Through the presence of strong leadership, a new advisory board, and specialized tracks we hope to further elevate the foundation laid in prior years conferences. Any questions, please feel free to contact us.