When we ask e-commerce leaders to tell us the most important topic for them, year after year, it’s customer acquisition.
The focus on customer acquisition may come as no surprise when considering that in January, it was reported that Amazon now represents $0.50 of every $1.00 spent online and 25% of the total growth in retail both online and offline. In addition to competition from Amazon, e-commerce growth is under pressure from increased marketing costs, customer churn as well as fast-changing customer behaviors, attitudes and uses of technology and media.
Helping the industry navigate and succeed in this fast-paced, high stakes world is what GrowCommerce is all about. Join us July 20, 2017, for a full day of insights, best practices, peer-to-peer interaction and digital marketing leaders sharing their knowledge – all with an eye towards helping you acquire new customers and grow your retail and e-commerce businesses.
Now in its fourth year, GrowCommerce is led by three experienced digital marketing veterans who are committed to building communities that help people grow their businesses and careers.
Digital retail connector and 15+ year e-commerce veteran. Former Shop.org Executive Director and board member. Co-inventor of Cyber Monday. Founder of Cybermonday.com and Co-Founder
of the Global E-Commerce Leaders Forum.
Advisor, consultant and connector in the retail industry. Partner at Chameleon Collective working with B2B clients in retail and digital media. Founded and sold inSparq. Former AOL and JumpTap exec. Founder of Women in Wireless.
20+ year ecommerce veteran. Former GM and CMO Vintage Tub and Bath (IR400 retailer of bath fittings); 14+ years digital marketing conference planning experience (SES, IRCE, Shop.org, NRF, Reed Exhibition Group and GrowCommerce).
Operated in the customer acquisition world since the original dot com expansion. Prior to launching NextCustomer, he founded and sold LeadsCon, the largest vertical media focused event series. Today, NextCustomer produces the leading events across mobile apps, customer acquisition, call marketing, and insurance tech.
Amy McManus, Kate Spade
Charles Cole, Tumi
Dave Cost, Rainbow
Emily Hickey, InstantAdCopy.com
Jon Mandell, 800Flowers
Lev Peker, Adorama
Ryan Carver, Lamour
Scott Ableman, The Great Courses
Shawna Hausman, Mission
Bob Buch, Rakuten Marketing